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From Farmer’s Markets to our annual Ribfest, Mainstreet Beatrice is home to some of our community’s most vibrant events. See what’s coming up!

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The casual encounters you enjoy at neighborhood businesses and areas around them, build relationships and community cohesiveness.

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News & Announcements

Sifted Sweets opens in downtown Beatrice

Sifted Sweets opened in February and brings a new type of bakery product to the community! Visit them online at or call them at 402-806-2319. Read the local news story by Monica Birch : Beatrice Daily Sun article (June 25) “Sifted Sweets opens on Wednesdays, Thursdays and Saturdays from 12-6 p.m., with York completing custom […]

Beatrice Named Showcase Community of the Year

The Beatrice Community has been warded the Showcase Community of the Year Award by the Nebraska Department of Economic Development! Read the Announcement: Read the local news stories: Beatrice Daily Sun article (April 18) News Channel Nebraska (radio) story (April 18) “Our successes have happened because people believe Beatrice is worth fighting for, is worth […]

Covid-19 Restrictions in Gage County to start easing on May 18th

On May 11th Governor Ricketts announced plans to issue a new Directed Health Measure (DHM) for the PHS district which includes Fillmore, Gage, Jefferson, Saline, and Thayer counties. This DHM will be effective beginning on May 18th. The new DHM will allow for the reopening of salons/barber shops/tattoo shops/massage therapy services with some restrictions, the […]

Understanding the Federal Stimulus and Relief Efforts for Small Business

Small Business Covid-19 Resources Understanding the new Federal Package can be difficult, here is one of the best sources we have found to help you understand how it can be part of our business’s plan to address this crisis’s financial impacts. Want to know how to apply? Check out the easy, step-by-step Small Business […]

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Taste of Spring

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In person activities have been canceled due to COVID-19

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